Business Intelligence

You may think of online business or already have one. That will be in form of website. Your website works as a store as well as a presentation of your store (Billboard). In case of physical store you can give address to anyone and someone will locate it. Passerby notices your board and spreads your news by mouth. These all dont replicate in internet business. If someone has to find a product or service you sell then he or she has to go to search engine first. Put the required keywords and get the results. See the following statistic.

85% of visitors are coming from top 3 search engines like Google, Yahoo & MSN!
Nearly 75% of visitors are coming from the first 10 listings in the search engines results say page 1.
About 20% of visitors are coming from the second 10 listings in the search engines results say page 2.
Less than 5% of visitors are coming from the first 10 listings in the search engines results say page 3.
The rest of little percentage is coming from listings beyond 30.

Findings are eye opener. Majority of traffic comes through search engines. Further statistics reveals that chance of getting 75% visitors of that 85%, when you are listed on 1st page otherwise you will end up with almost none at your site if listed far away for your targeted keywords. This obviously indicates that you have to quest for listing on first page of search engines. You simply have a question that how search engine indexing the pages of my website. read more »

We as consumers have preferences that make us purchase products, choose where we eat or go on holiday. Sometimes this is swayed by price, but ultimately it’s about the quality and confidence that we have in a business.

SEO allows a website to be at the top of where people are most likely to go when searching for quality and low prices; Google, Yahoo and MSN. But what makes a consumer choose one company over the other?

I recently read an interesting blog post on Copyblogger by Brian Clark titled ‘The Power of Confident Writing’, which made me think SEO strategies that are used to get to the top of the search engines as well as just the writing side of a campaign.

Search Engine Optimisation gets a company to the top of a search, agreed? But how does a website then turn those visits into sales. It’s about having confidence in SEO as whole; not just to provide a good listing. Being online is no good if people only know about you from making a search, what you need is confidence in Social Media, Content Writing and playing with new online adventures such as video and podcasts. read more »

If you want quick site indexing, there is no better choice then a blog-type website.

But as always, there is room for improvement. So how can we build a more search engine efficient blog? Here are the basic points you must cover:

1. Search Engine friendly Site Structure

The first stage of search engine optimizing your blog is to facilitate access to its different parts both for readers and SE spiders.

This is done by eliminating unnecessary clicks between the homepage and individual content webpages.

Once you have visitors reading your content, be sure you keep them on the site for a prolonged period. You do this by referencing related posts on you blog with hyperlinks scattered across the text body. read more »