How to Setup a Small Business – Home Office File Sharing Network in Windows 7

Posted in Internet Marketing, Networking, Small Business on August 4th, 2010 by Admin – Comments Off

A small business, home office file sharing network is a group of computers within the same network (Subnet), capable of sharing files with one another.

There are two methods of setting up a small business, home office network. The first method is to have one main computer as the share point for files and printers. This is usually the computer that will be powered on the most. Method two, each computer has its own share point. This is where every computer can connect to every other computer that has a share file or printer enabled. Either method works, but method one is easier to manage and setup.

Windows 7 can feel cumbersome when it comes to setting up share files. I’ll try and break it down very easy. Let’s start with making a share folder in your C: Drive. Open you’re “My Computer” and double click your Local C: Drive. Create a new folder called ShareFolder_A (For my examples I will end my folder names with A and B. You can change yours to make more sense, for example ShareFolder_TomsPC, or ShareFolder_WendysPC). Great, so we now have a folder. read more »

Facebook Marketing – Leverage Social Media to Grow Your Business

Posted in Internet Marketing, Marketing on August 1st, 2010 by Admin – Comments Off

Facebook Marketing is an excellent book by Steven Holzner. It caters for people who wants to embrace social media like Facebook to expand their reach to millions of potential customers either worldwide or locally. It is easy to read with lots of screen shots and illustrations as guide on how capitalize on Facebook to take one’s business to the next level.

Chapter 1 offers useful suggestions on how to get started with Facebook and explains the key features of this site.

The next two chapters introduce Facebook Groups and Pages, and explore how it may use it for marketing purposes without being accused of spamming. It offers useful comparison between Groups and Pages, and how to make it spread like virus. read more »

How to Market Locally to Build Your Home Business

Posted in Internet Marketing on July 18th, 2010 by Admin – Comments Off

Great so you have your home business set up and ready to go, but where are the customers.  This is a horribly common occurrence, where people are told to start a home business but simply not given the information needed to make it work.  Don’t worry as I’ll fix it, you are in the right place.

What you need to learn is local internet marketing, and regardless of your business you will quickly start receiving traffic (customers) to your website.

Local internet marketing works because instead of trying to market to the whole world, you just take on a small piece.  By narrowing your focus, you also narrow your competition.

o narrow your competition you first need to geo target your keywords.  To do this simply use the keywords for your target market, and add your city name to the start or end.  Either way will still work, but I recommend you use Google’s free keyword checker to find which would be more profitable. read more »